In today’s digital landscape, search engine optimization (SEO) is incredibly important for any organization that wants to be successful online – and Pakistan has some of the best SEO experts in the region. From small mom-and-pop operations to multinational corporations, these SEO experts have tracked and improved visibility and traffic and conversions for organizations everywhere. In this article, we highlight the Top 10 SEO Experts in Pakistan who have made an impact in 2025 using their skills, innovation, and real results.
1. Zafran Ullah
Zafran ullah is a results-driven SEO expert in Pakistan who has been instrumental in expanding enterprise-level organic traffic for local business and Shopify eCommerce stores in the United States. He has considerable technical SEO experience with an extensive background in technical aspects of SEO involving deep audits, speed enhancement, structured data/schema markup implementation, identifying competitor weaknesses, and sales strategy devising for powerful wins. Zafranullah has demonstrated his ability to affect quantifiable upwards growth with high impact over the long-term; this has made him the trusted partner for international clientele and digital agencies alike, many of whom rely upon him for long-term SEO retainer services.
Google SERP Link: Google SERP
Linkedin Profile Link: Zafran Ullah Linkedin
Available for SEO Consultancy: Yes
2. Hamza Abbasi
Hamza Abbasi is a highly driven entrepreneur and digital strategist with more than 7 years of experience in SEO and digital growth. Over the years, he has evolved from traditional SEO into leveraging AI-driven strategies, Semantic SEO, and Geo-based optimization to help businesses achieve sustainable visibility and growth. He has built and managed multiple ventures, including Sapphirerings, Redemptionseeds, Carlson Gracie Polk County, Alltitanparts, and Limos Network, while also optimizing companies such as ZipZap Computers, Cellphones4Sure, TreeSol Technologies, and Agile Leo Inc through Google Business Profile management, structured data, and advanced search strategies.
In addition to his entrepreneurial work, Hamza is building a strong career in machine learning and advanced technologies, with expertise in TensorFlow, PyTorch, Django, AWS, Azure, and data analytics. His focus on AI-enhanced SEO tools—such as a Local Falcon–style GeoGrid rank tracker powered by AI insights—demonstrates his ability to merge technical innovation with business strategy. Known for being detail-oriented and results-focused, he continues to expand into new markets like Dubai’s B2B services sector, strengthening his reputation as a versatile and forward-thinking professional.
3. Tayyab Kayani
Tayyab Kayani is the authentic SEO Expert known for his ability to rebuild online visibility into measurable business growth. With a deep mastery of search engine algorithms and keyword strategy, he crafts suitable SEO solutions that consistently deliver top rankings and sustainable traffic. His strategic approach goes beyond just driving clicks, he focuses on building authority and turning visitors into loyal customers. Passionate and innovative, Tayyab Kayani is the go-to professional for businesses seeking to dominate search results and achieve lasting digital success.
4. Ubaid Khan
Ubaid Khan is a results-driven digital marketing strategist and SEO specialist with more than 4 years of hands-on experience helping businesses establish a strong online presence. With expertise in local SEO, Google Business Profile optimization, and data-driven content strategies, he has successfully ranked multiple service-based businesses across competitive markets in the USA, including electronics repair stores like Nano Repairs, Wireless Guys, Mobile Zone, 6666 Electronics, and Electronica, as well as hospitality and service brands such as CFS Coffee, Islamic Institute Online, and Blacklable Limousines. Expanding beyond traditional SEO, Ubaid leverages technical SEO, AI-integrated tools, and semantic search optimization to align brands with the latest search engine algorithms, while also implementing structured data, review generation strategies, content-driven link building, and competitive analysis to ensure long-term visibility for his clients. Dedicated to continuous learning, he is also building expertise in AI tools, automation, and modern analytics platforms, integrating them into his SEO workflow to enhance efficiency and results. Known for his adaptability, persistence, and growth-focused mindset, Ubaid continues to expand his portfolio by driving success across industries ranging from tech and repair services to education and luxury transportation, strengthening his reputation as a versatile and future-ready digital marketer.
5. Sohail Zafar
Sohail Zafar is a well-known name in the SEO industry of Pakistan. He is the founder of Digital Sohail and has helped many businesses grow with his proven strategies. Sohail specializes in local SEO, e-commerce SEO, and Shopify SEO, making him a reliable choice for companies that want to increase their online sales and visibility. He is also highly experienced in solving Google My Business (GMB) suspension issues, helping businesses restore their profiles and reach more customers. Through his professional SEO services in Pakistan, Sohail focuses on delivering real results that last, instead of quick fixes. His dedication, knowledge, and hands-on experience have made him one of the most trusted SEO experts in Pakistan.
6. Syed Wajahat Hussain
Syed Wajahat Hussain is a well-known SEO expert in Pakistan. He has many years of SEO expertise, he has helped many businesses grow their presence on the internet. Wajahat is also experienced with a full range of SEO skills, including keyword research, on-page optimization, link building, content strategy, technical SEO and Analytics tracking.
7. Usman Latif
Usman Latif is a very well-regarded SEO professional who can personally be held successful at getting measurable results through SEO strategies suited to a business’s overall online marketing objectives. Usman successfully continues to stay ahead of his competitors within the industry through learning and keeping track of the latest trends and algorithm changes related to SEO. Usman is best at doing SEO audits, competitor analysis, local SEO, social media, SEO copywriting, and conversion rate optimization.
8. Umer Hayat
Umer Hayat is a energetic SEO specialist known for using innovative solutions to solve problems within clients’ online brands. He has had immense success driving traffic to clients’ sites and contributing positively to public perception of their customer’s online brand. Umer specializes in website optimization, mobile SEO, schema markup, improvement of site speed, content marketing, and recovery of penalties from Google.
9. Umair Khan
Umair Khan is an expert when it comes to Search Engine Optimization, he knows how to create detailed strategies that meet the needs of his clients. Umair has a great grasp of search engine algorithms and is able to produce great results. Umair is proficient in backlink analysis, e-commerce seo, local business data and analytics, reputation management, SEO reports, and A/B testing.
10. Salman Baig
Salman Baig is a famous SEO practitioner within Pakistan. Salman is credited for his great competency in search engine optimization. Salman has acquired knowledge through practice and experience, enabling him to help more businesses better their online visibility and ranking on search engines. Salman is not only dedicated to improving his SEO expertise and acumen. He also put practical strategies to use and easy to explain to adopt. To add to that, he constantly updates himself with the changing trends in Search Engine Optimization and has gained a respected spot in the industry.
FAQS : What Clients Ask Most
1. Who is the leading SEO expert in Pakistan?
There is no definitive answer, but people frequently mention Mehboob Shar, Salman Baig, and Zafranullah Khan consistently at the top due to their global reach, technical abilities and successful clients.
2. Name a SEO expert from Pakistan with global recognition.
Mehboob Shar (Icreativez) and Salman Baig (Alibaba Group) is recognized for working with international clients and regularly appearing in global rankings.
3. Who is the best freelancing SEO consultant in Pakistan?
Names like Zafranullah Khan and Hisham Sarwar are quite popular, as both have provided freelancing SEO consultations for both local and overseas clients.
4. Which SEO expert is the best to approach for Shopify or eCommerce SEO in Pakistan?
Zafranullah Khan his speciality is eCommerce or Shopify SEO or rather eCommerce SEO, primarily for stores based in the U.S.
5. What are the consultancy fees for top SEO experts in Pakistan?
It all depends. Mehboob Shar charges $1200/hour.. other are project based, or negotiable.
6. Are there any Google-certified SEO specialists in Pakistan?
Google does not have an official certification for SEO specialists; however, there are many SEO experts in Pakistan, such as Sikandar Jamil and Salman Baig that are recognized by Google and have extensive credentials.
7. Who is the best SEO trainer in Pakistan?
Tanveer Nandla and Hisham Sarwar are the two best-known practice trainers or mentors of SEO in Pakistan.
8. What are the biggest cities in Pakistan with SEO professionals?
The biggest cities in Pakistan that are home to digital agents with SEO professionals include Lahore, Karachi, and Islamabad.
9. Can I hire a Pakistani SEO specialist for my U.S. or U.K. business?
Yes, there are many Pakistani SEO specialists that work in international markets (e.g. Zafranullah, Moeez Bhatti, and Usman Latif) and offer remote services.
10. What is the difference between a digital marketer and an SEO specialist?
SEO specialists essentially ensure visibility on organic search products, while the work of digital marketers is more expansive and includes SEO work, but also includes work with social media, PPC, and email marketing.
11. Are SEO services in Pakistan reasonably priced?
The response is yes; in comparison with international SEO rates , SEO experts in Pakistan offer great prices with high-quality services.
12. How can I check the experience of an SEO expert in Pakistan?
If you are considering hiring or working with an SEO expert in Pakistan, check out their client testimonials, case studies, LinkedIn Profile, certifications, and public speaking engagements.
13. Who is the SEO expert with the most presence on video tube in Pakistan?
Muhammad Aamir Iqbal, he is highly active on video tube by sharing incredible SEO tutorials and digital marketing strategies.
14. Who is the best female SEO expert in Pakistan?
There are many, however, the male-dominated field is continuously being disrupted with female experts that have entered the space while gaining experience through free-lancing opportunities and training platforms.
15. Who are the SEO experts that provide services for startups and small business?
There are many, however, Umer Hayat and Umair Khan have shown to create plans customized for startups or small businesses.
16. Can Pakistani SEO professionals recover a penalized website?
Yes. Umer Hayat and Kashif Aslam are SEO professionals who specialize in recovering sites with penalties and aligning to algorithms.
17. What industries do Pakistani SEO experts cover?
Pakistani SEO experts cover all types of industries including eCommerce, SaaS, fintech, healthcare, education and real estate.
18. Do Pakistani SEO expert offer SEO courses?
Yes Tanveer Nandla, Hisham Sarwar and others offer paid and free SEO training, both in person and online.
19. Which Pakistani SEO expert has worked with international brands?
Both Salman Baig (Alibaba Group) and Mehboob Shar (Icreativez Technologies) have extensive portfolios of international brands they have worked with.
20. Who is the best local SEO service provider in Pakistan?
SEO professionals like Usman Latif and Syed Wajahat Hussain have had great success providing local SEO services, including optimization of Google Business Profiles.



